• Mon - Sat 8.00 am - 5.00 pm
  • 73/75, Palm Avenue, Opposite Local Government Council, Mushin
  • +2347062576878, +2348169931638

About us


Before we get ahead of ourselves, we want to welcome you to GOC Automobiles. While nothing can replace thing on-the-lot experience.

We appreciate you taking the time today to visit our web site. Our goal is to give you an interactive tour of our new and used inventory, as well as allow you to conveniently get a quote, schedule a service appointment, or apply for financing. The search for a luxury car is filled with high expectations. Undoubtedly, that has a lot to do with the vehicles you are considering, but at Motors, we think you should also have pretty high expectations for your dealership.


GOC is an international registered company with top Car Auctions Companies in the United States, based in Lagos and incorporated with Corporate Affairs Commission (CAC) Abuja, Nigeria. The Company deals exclusively in importation of cars for sales, repairs, leasing and hire purchasing for meeting up their organisational aims and objectives. Also creating jobs for any qualified personnel and uplifting the standard of their living by contributing, promoting and sustaining economic development.

It stable of brands comprises Toyota, Honda, Mercedes Benz, Ford, Hyundai and Higer etc.

Our Journey began in 2013 when our founder and Chairman; Godstime Akarah went for Offshore Technology Conference (OTC) in Houston Texas, United State of America.

The company’s mission is to transform the undeserved Nigerian automobile industry. Over three decades later, GOC AUTOMOBILE has surpassed its initial aspirations and the company continues to set the pace in the evolution of the country’s automobile sector. We are proud partners of leading multinationals and several public sector institutions. Today, GOC is the largest dealer in the Mercedes-Benz segment and a leading dealer in the Toyota segment. The company is also the sole distributor of Higer vehicles in Nigeria.

Being a company founded on prudence, transparency and sound financial system, we are so much conscious of our turn-around time of service delivery as its helps our objective of driving business costs, improving funding costs and reducing cost of sales.

To be one of the most efficient and effective World class Automobiles servicing Company preferred by Customers in promoting and sustaining economic development.

To earn our Customer’s loyalty delivering sales and service experience with high quality, excellent value and honesty working as a team ethically and focus on meeting to exceed customers and partner’s expectations

R – Respect: Giving due regards to each team members, customers, partners and other external stakeholders in all situations.


E – Excellence: Distinguishing ourselves in carrying out services to clients effectively and efficiently through innovative and discipline manner.


S – Safety: Our first priority is ensuring the safety of our customers and team members by adherence to regulations and procedure intended to prevent accident, injury and environmental degradation.


P – Protection: We ensure that every stakeholders fleet under our custody are well protected, fully insured and highly maintained to standard at all times


E – Environment: In our environment everyone, team members and customers are cared for, supported and treated in fair and reasonable manner.

C – Commitment: We are commitment to being the best as there is no place for half-hearted efforts. We will choose measurable goals and work diligently to achieve them and celebrate our success.


T – Trust: Being trustworthy, honest as we value open relationships and communication based on transparency and mutual benefit with our customers timely and avoiding false expectations. 



What’s your car worth? Receive the absolute best value for your trade-in vehicle. We even handle all paperwork. Schedule your appointment today!

Our cars are delivered fully-registered with all requirements completed. We’ll deliver your car wherever you are.

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Lennox Wardell
Chief Executive Officer
Sarah Odegard
President of Finance
Lars Jakuba
Executive Vice President
Mikey Diokles
Sales Manager